There is currently a big demand for Agile Coaches. But what is the difference between an Agile Coach or Scrum Master? People often ask us what such a coach can add to a modern, self-managing organization. Aren’t the teams already coached by the Scrum Master? Yes they are! There are many similarities between the two roles. Both the Scrum Master and Agile Coach help organizations to develop an Agile mindset. They both use similar techniques to support and facilitate teams in this respect. The difference between them lies in their scope.